Lecturer in Digital Business, School & College Liaison and Joint Marketing Lead
Department of Marketing and Enterprise
Rowena is a serial entrepreneur and the founder of Black & White Boutique, Franco Florenzi and Enjiie. She started her entrepreneurial journey aged 16 and has since won several prestigious awards:
- Lloyds Bank Enterprise Awards (2014) – Best Digital Heat Winner
- Midlands Business Awards (2015) – Midlands Young Entrepreneur of the Year
- Midlands Business Awards (2015) – Exporter of the Year (Turnover under £1Million)
- Clothiers Company (2016) - Most Promising Entrepreneur
Her areas of expertise include entrepreneurship, e-commerce, social media marketing and international trade.
Rowena aims to inspire the next generation of entrepreneurs and intrapreneurs, by encouraging students to be creative and to think outside the box.
Contemporary Marketing Communications
Innovation and Intrapreneurship
BA (Hons) Business, Finance and Entrepreneurship