Skip to main content

Animation and Graphic Design

BA (Hons)

From motion graphics to brand storytelling, this Animation and Graphic Design course helps you develop a distinctive creative voice across both moving image and design.

UCAS Code: WWP2

Joint Honours

Apply now
A busy workspace in the Art House

At Worcester, you’ll build a professional portfolio through real-world projects, helping you stand out in competitive creative industries.

Top10

in the UK for art and design graduate prospects

Times University Guide 2026
8th

for Graphic Design courses in the UK

Guardian University Guide 2026

University of the Year finalist

Recognised for our graduate success, we’re shortlisted for University of the Year in the Times Higher Education Awards 2025.


Overview

This joint honours course brings together the imaginative world of animation and the strategic thinking of graphic design, giving you the tools to craft compelling visual stories and communicate ideas with clarity and impact. Whether you're designing characters for motion or creating bold brand identities, you'll learn to combine creativity with purpose across a wide range of media.

In your first year, you’ll build core skills in drawing, design principles, animation techniques, and visual storytelling. You’ll explore both traditional and digital tools, learning how to bring ideas to life through movement, layout, typography, and image-making.

As you progress, you’ll have the freedom to experiment and shape your own creative direction. From concept development to final execution, you’ll work on projects that reflect your interests and challenge you to think critically and creatively. Whether your passion lies in motion graphics, branding, editorial design or character animation, you’ll develop a versatile skillset that prepares you for real-world creative work.

Studio practice and interactive workshops are central to your learning, helping you refine your ideas and build confidence in your artistic process. You’ll also work on live briefs with real clients, enter international design awards, and exhibit your work publicly at the final year exhibition, gaining valuable experience and building a professional portfolio.

With support from industry professionals and access to cutting-edge facilities, you’ll graduate ready to make your mark in fields such as animation, graphic design, advertising, publishing, and digital media.


Animation and Graphic Design students' work

Colourful Mensch skincare product packaging displayed in a grid layout
Open booklet titled 'Switch Off Save Energy' with tips on saving electricity
Animation showing a ghost passing through various settings with a plastic bag as a friend
Blue and yellow poster promoting Kraft Mac & Cheese partnership with Twitch
Circular badges with cartoon faces promoting eco-friendly habits
Animation of a man raising a teddy bear from rail tracks using magic
Live brief brand project for external client.
Colourful Mensch skincare product packaging displayed in a grid layout
Open booklet titled 'Switch Off Save Energy' with tips on saving electricity
Animation showing a ghost passing through various settings with a plastic bag as a friend
Blue and yellow poster promoting Kraft Mac & Cheese partnership with Twitch

Course content

Each year, you’ll build core skills through mandatory modules, while optional modules let you specialise in areas like branding, motion graphics or character design – helping you shape a portfolio that reflects your career ambitions.

We regularly review our courses to reflect the latest research and developments in the subject area, as well as feedback from students, employers and the wider sector. As a result, modules may change to ensure the course remains current and relevant.

Optional modules will run if enough students choose to study them. It is not guaranteed that all modules will be offered every year.

Mandatory modules
Optional modules


Careers

The creative industries are growing rapidly, driven by the increasing demand for engaging visual content across digital platforms, entertainment, and marketing. This means more opportunities than ever for skilled creatives in animation and graphic design, with employers looking for versatile creatives who can bring ideas to life through motion, branding, and visual communication.

This course prepares you for that evolving landscape by helping you build the creative, technical, and professional skills needed to succeed. You’ll work on live briefs, develop a portfolio that reflects your strengths, and gain experience in presenting your ideas and collaborating with clients – essential skills for working in fast-paced creative environments.

After you graduate, you could work in areas such as:

  • Motion graphics and animation for film, TV, and digital media
  • Branding and visual identity design
  • Character and concept design for games and animation
  • Editorial and advertising design
  • Storyboarding and visual development
  • UX/UI and digital design
  • Freelance creative work or studio-based roles

Opportunities to progress

Opportunities to progress onto postgraduate study at Worcester include our Creative Media MA and Art and Design MPhil/PhD. If you’re looking to pursue teaching as a career, you may be interested in our PGCE Primary or PGCE Secondary (Art and Design) courses.


I loved how broad the course was - I could pick from a wide range of modules to suit my interests. The lecturers were all so enthusiastic it was impossible not to enjoy the course.

Stephen Hall, Graphic Design graduate

Course highlights

The exterior of the Art House
Two graphic design students working on Mac computers
Student modelling a character on a computer
Graphic Design student Lois exhibiting her work at the Art Degree Show
The Home of Art in Worcester

The Art House is our beautiful, open studio and exhibition space, just a short walk from Worcester City Art Gallery and Museum. Here you’ll have access to specialist facilities including a print room, ceramics and casting room, digital media labs, and audio-visual screening rooms.


Teaching and assessment

Throughout the course, you’ll be working on industry briefs aimed to give you experience in various styles and processes within animation and graphic design, whilst being supported to find your own passion. You'll learn through a mixture of independent study, teaching, and hands-on learning.

Teaching and assessment contents

Animation 

You are taught through a combination of interactive workshops, lectures, and Studio practices. Interactive workshops take a variety of formats and are intended to enable the application of learning through discussion and small group activities. Studio practices focus on developing subject specific skills that is applied to individual and group project work. A range of tutor-directed tasks and further reading will serve to structure your independent study and prepare you to undertake the major project that is to be assessed.

Structured individual tutorial support will be available to all students in order to provide feedback on the set tasks and to assist with planning and organisation of the main project. In addition, meetings with personal academic tutors are scheduled on at least 4 occasions in the first year and three occasions in each of the other years of a course.

You have an opportunity to undertake a semester long placement in the second year of the course, supervised for agreed projects by a work-based mentor and a University tutor. You use industry-standard design software and have access to computer suits as well as animation studios facilities throughout the course. In addition to this specialist hardware such as lightboxes, Wacom tablets and cameras are available to you through the stores and our in house booking system.

Graphic design 

You are taught through a combination of: taught sessions, workshops, individual tasks and occasional small and large group tasks. In addition, you may also witness visiting speakers and client meetings in years 2 and 3 as we scale up your involvement in real/live projects.

In addition, meetings with personal academic tutors are scheduled on at least 4 occasions in the first year and three occasions in each of the other years of a course.

You have an opportunity to develop your existing skills in design, visualising, mac skills (around the latest versions of the Adobe Suite) as well as your skills in liaising with and presenting to clients. As well as your academic learning we'll look to put on supporting/linked study visits where appropriate, visiting lectures from professionals across a range of related mediums and client meets and presentations.

You'll also have the opportunity to attend specialist trips to events, museums and sites linked to your studies.



Entry requirements

UCAS tariff points required: 104

Typical Offer
QualificationGrade
A-levelBCC
BTEC National Extended DiplomaDMM
T-levelM

We do accept Access to HE Diplomas and other qualifications which may not exactly match the combinations above. Work out your estimated points with the UCAS tariff calculator.

Any questions?

If you have any questions about entry requirements, please call our Admissions Office on 01905 855111 or email admissions@worc.ac.uk.


Fees

Fees contents

UK and EU students

In 2026/27 the standard fee for full-time home and EU undergraduate students on BA/BSc/LLB degrees and FdA/FdSc degrees is £9,535 per year (subject to changes in the government tuition fee cap).

Tuition fees are reviewed annually and may increase each year for both new and continuing students.

For more details on course fees, please visit our course fees page.

International students

In 2026/27 the standard tuition fee for full-time international students enrolling on BA/BSc/LLB degrees and FdA/FdSc degrees is £17,200 per year.

Tuition fees are reviewed annually and may increase each year for both new and continuing students.

For more details on course fees, please visit our course fees page.


How to apply

How to apply contents

Applying through UCAS

UCAS is the central organisation through which applications are processed for full-time undergraduate courses in the UK.

Read our how to apply pages for more information on the application process, or if you’d like to apply for part-time study.

Animation and Graphic Design – WWP2

Apply now

Contact

If you have any questions, please get in touch. We're here to help you every step of the way.

No alt text provided

Omid Ghanat-Abady

Senior Lecturer and Course Leader, Animation

No alt text provided

Alistair Nash

Course leader, Graphic Design, Advertising & Marketing

Admissions Office

01905 855111

More to explore

Open Days

Visiting us is the best way to get a feel for student life at the University of Worcester.

A group of Open Day attendees on a campus tour

The City of Worcester

Worcester is a welcoming university city with great transport links and plenty of student parking.

city-aerial-shot-worcester-banner

Accommodation

Benefit from our accommodation guarantee. We have rooms on campus to suit every budget including en-suite options.

Student in their bedroom in halls