WISE conference


The WISE 2021 conference is taking place online between 19th and 22nd April 2021.  This multidisciplinary four-day virtual event is being hosted by the University of Worcester and will cover all aspects of women’s involvement in sport. 

This conference is the third annual conference of the Women in Sport Academic Network (WiSEAN).  Academics and practitioners from fields including psychological, physiology, strength and conditioning, coaching and performance but also from a sociological, cultural and leadership and management perspective are expected. 

This conference in April 2021 will have an international focus and aims to bring together practitioners and academics from range of disciplines to allow discussion and debate issues surrounding women’s participation in sport, exercise and physical activity.  The conference has been titled ‘Redressing the Balance’ and the purpose of the conference is to raise awareness and address inequalities from both an academic and practitioners as well as share areas of good practice.  There will an emphasis on redressing the balance through both assessing impact highlighting future implications for practice.  

Additionally, there will be a parallel virtual conference, on day four, as part of a European Commission funded Eramus+ project which the University is leading with six other international partners.  The project is entitled the Gender Equity Toolkit for Generation Z (an educational online resource via a MOOC) which aims to educate Generation Z in issues of equity in sport with the aim of increasing the number of women and girls in all forms of sport leadership and management.  The impact and implications for practice from this three-year project will be shared along with key research studies focusing on gender perceptions, communication and GenerationZ. 

Follow us on Twitter @wiseconf
For email enquiries please contact: WISE@worc.ac.uk






All four days of this event will be free and the registration process will open during March 2021. 

Call for Abstracts

Abstract Submission Invitation 

We warmly welcome abstract submissions for the Redressing the Balance: Women in Sport and Exercise Conference in 2021.  Abstracts will be selected to either give an oral presentation, a Twitter poster, or for the ‘5 in 5’ format.  

The content of the abstract should fit into the main themes of the Conference:  

  • Redressing the Balance through specific issues influencing performance, physical activity, exercise and health.  

  • Redressing the Balance through the equity of representation in sport via leadership, governance, media and active participation. 

  • Redressing the Balance by promoting inclusion, identity and empowerment through sport, physical activity, exercise and health. 

  • Redressing the Balance through assessing impact and implications for practice. 

Oral Presentations  

Oral presentations will be organised in parallel sessions of three to four presentations per session.  The presentations will be 15 minutes and 5 minutes for questions.  If multiple authors present for a single presentation, the time allotted must be split between those presenters. 

Twitter Posters

Twitter posters are a unique and innovative way for delegates to disseminate their research findings to a wider audience.  Please click here for more information about Twitter posters. 

‘5 in 5’  

The 5 slides in 5 minute presentations will provide an overview of a topic in a quick, clear and insightful manner.  Presentations will last for 5 minutes with 5 minutes available for questions.  

Before submitting, please read the following guidelines for submitting an abstract for the 2021 WISE Conference below. 

Abstract Submission Dates

The call for abstracts is open and the deadline for submission is 5pm GMT on Friday 19th March 2021.  

The online submission form is open. 

Guidelines for submitting an abstract for the 2021 WISE Conference  

These guidelines are intended to help you submit a clear and concise abstract for oral presentations, Twitter posters or 5 in 5 presentations at the Women and Sport and Exercise Conference 2021 for consideration by the Review Panel.  

General Abstract Information: 

  • On submission of an abstract you are agreeing to attend the WISE Conference and present your oral presentation/Twitter poster/5 in 5 at whatever time is scheduled within the Conference Programme.  

  • All authors must have contributed to the abstract.  

  • The presenting author for each abstract submitted must be the first author of the submission so it is clearly identifiable at the time of abstract submission.  

  • All content of the abstract is in the sole responsibility of the author(s) of the abstract.  

  • Multiple abstracts can be submitted. 

Please follow the instructions below when submitting an abstract:  

  • Abstracts must be typed into the Abstract Submission Form.  

  • Abstracts are restricted to 250 words

  • Adhere to the following format where applicable
    i. title, 
    ii. author(s) name(s) and affiliation(s),  
    iii. Presenting author,  
    iv. Background of research or impact or implications of practice including background, aim(s), methods, results, conclusion 

  • Use UK English spelling and punctuation  

  • Use Ariel font size 11, single-line spacing  

  • Use the APA style of referencing, but keep referencing to a minimum  

How are the abstracts judged and when will I be informed of the outcome?  

  • All abstracts will be reviewed by the WISE reviewing panel.  After undergoing the review process, corresponding authors will be informed about the acceptance of their submission by Friday 26th March 2021. 

  • All abstracts will be reproduced in the Conference Programme and submission of an abstract constitutes consent for publication.  

  • Authors may state their preferred presentation format, however the final decision will lie with the WISE Review Panel, based on the nature of the abstract and its content.  

Keynote Speakers 


Mark Bullingham 

Chief Executive Officer, The FA 

Mark became CEO of The FA on 1 August 2019, heading up the team of 900 and taking full responsibility for the National Governing Body.  The FA has a broad range of responsibilities across football in England, including the 28 national teams, FA Cups, the FA Women’s Super League, all grass roots football, all rules and regulations and the running of English football.  It has an annual turnover of £440m. 
He joined The FA in August 2016 as Chief Commercial and Football Development Officer where he was responsible for the commercial, marketing, digital and participation functions at the organisation.  These include responsibility for all revenue streams across The FA and Wembley, such as broadcast, sponsorship, licensing, hospitality, and diversified revenue streams.  In his time annual revenue at The FA rose by over £100m.  Mark was also responsible for all marketing output across the organisation, including award winning campaigns for the England football teams.   
Mark has received wide industry recognition including being recognised as one of the 100 most influential marketers by the Global Marketing Congress in 2015, the Drum Digerati 2018 and UK Sponsorship Personality of the Year in 2015.  
He previously held the position of CEO EMEA for Fuse Sports & Entertainment, responsible for running one of the fastest growing businesses in the sector.  During his five years of leadership the team grew from 18 people to 245 across 17 offices with an annual fee income of over €30m.  The client portfolio included 10 of the top 30 global brands. 
Mark joined Fuse in 2011 from his position as Director of Marketing for the America’s Cup Event Authority in San Francisco, where he helped transform the global event.   
Mark has negotiated over $2bn of partnerships across a variety of platforms in sports, arts and music.  He has an MBA with a track in International Marketing from ESLSCA in Paris where he became the first person to record a summa cum laude for an MBA. 



Dr Leanne Norman  

Reader in Sports Coaching within the Carnegie School of Sport at Leeds Beckett University, UK.  

Leanne is an internationally recognised researcher for her research and writing within the area of gender equality and issues of diversity related to sports coaching, sports leadership, and organisations.  Her work is driven towards improving the participation, performance, and leadership pathways for diverse social groups, principally, different groups of women.  Leanne has written for academic and practitioner textbooks, written educational resources for coaches, and has published widely in academic journals related to sport and social issues.  She has led national and international research projects as well as acted as academic expert and consultant for research funded by sport councils, governing bodies, and charities.  Leanne utilises such research as the evidence for impactful engagement activities including leading the delivery of programmes towards supporting women to enhance their experience of sports coaching as a credible and valuable profession, as well as working with organisations to support them towards creating diverse leadership and coaching workforces. 


Images of Research

The competition aims to showcase the work being done from both a practitioner and research perspective on Women in Sport & Exercise.  Images should inform, engage and intrigue offering a visual perspective of the work that you do.  Participants are asked to submit a unique image, along with a short caption (no more than 100 words) describing how the image reflects their work.  

Competition guidelines: 

  • Images must be focusing on any type of work in and around Women in Sport & Exercise. 
  • Each participant can submit only one image.  
  • Each participant should submit a research image accompanied by a short caption that explains what the image shows and how it relates to their work.  

  • Please send your image as a JPEG file.  We may reject entries that do not meet these specifications. 

  • As your work could be printed, we ask that the file size be larger than 1MB but smaller than 5MB.  Any images outside these parameters may not be considered for the competition.  

  • After the submission deadline, a preliminary shortlisting will take place. If your photo is shortlisted it will be enlarged to A3 size and be entered into the competition.

  • Please note if shortlisted, your photo may be used to promote the Women in Sport & Exercise Conference and the Women in Sport & Exercise Academic Network now and in the future. 

  • You must be the sole and exclusive owner of your submitted image, and you must have written permission from any identifiable persons (or their legal guardians) contained within the image. 


All shortlisted photos will be judged by a selected panel based on the following criteria: 

  • Adherence to Theme
  • Originality 
  • Clarity of Expression
  • Humour
  • Creativity 
  • Innovative Means of Delivering Message 
  • Entertainment Quality 
  • Visual Design 
  • Overall Artistic Impression 
  • Composition  
  • Acumen of Caption 

Winners announced during the Women in Sport & Exercise Conference closing ceremony under the following categories:  

– Panel’s Choice  
– People’s Choice  

All entries will be displayed during the conference.  All entries will also be exhibited throughout by the Conference Twitter account at: @wiseconf 

How to enter: 

The competition is for anyone attending the conference between 19th and 22nd April 2021.  Please send your image of research to wise@worc.ac.uk with your caption of no more than 100 words by 12 noon on Wednesday 14th April 2021. 

Joining Instructions

Joining instructions for both conferences (WISE and GETZ) will be shared in advance of the events. 

Gender Equity Toolkit for Generation Z (GETZ) Conference - Thursday 22nd April 2021


This online event will be run 10am-6pm on Thursday 22nd April 2021 and will run parallel to the WISE 2021 conference. 

The project entitled the Gender Equity Toolkit for Generation Z (an educational online resource via a MOOC) aims to educate Generation Z in issues of equity in sport with the aim of increasing the number of women and girls in all forms of sport leadership and management.  The impact and implications for practice from this three-year project will be shared along with key research studies focusing on gender perceptions, communication and GenerationZ. 


More information about this project can found on the GETZ website